But so how exactly does the buy-1-give-1 facet of Fempeers are presented in?
Whom delivers the products that are menstrual the beneficiaries in Asia, and will customers become familiar with more about the ladies that they’re assisting?
“Currently, the distribution is coordinated with your partners situated in Asia like Kshitij Foundation.”
Kshitji Foundation that Fempeers is using
“With assistance from our Asia lead, that is spearheading the efforts here, we’re forming a group for a smoother interaction and change to the Indian market.”
She additionally shared that their present milestone had been developing a “robust progress report system where customers are for this woman these are typically impacting”.
Every we tell them how the girl is doing both in terms of health and education month. This is certainly our first rung on the ladder in giving them transparency and truly suggest to them exactly exactly exactly how their efforts is paying down.
Since launch in December a year ago, they’re offering over 250 among these duration kits each month.
“Long path to take, but i will be satisfied with just just how things have actually shaped up within these three months!”
Operating On No Ad Budget, Placing An Alternate Spin On Influencer Marketing
Kanika stocks that advertising happens to be tricky, considering that they’ve been operating on a $0 advertisement spending plan.
I did son’t like to follow advertising techniques of operating contests or typical advertisements.
First, she place a spin that is different influencer marketing – in place of choosing ambassadors by follower count or social media marketing appeal, she picks “strong, fearless females from different fields”.
“We involve some girls that are business owners, girls who will be acutely active and into physical fitness, and mothers that are even young. These women have influence that is strong their predominantly feminine following.”
Image Credit: @sharlynnooi
“We faucet on that by enabling these influencers to see our FEMkits hand that is first then go to suggest it with their followers after realising and experiencing its full potential.”
Having a strong belief in community-building, Fempeers also organises Period Parties and Period prizes to “enable females to commemorate each other”.
“In the Period Awards, we now have turn out with 12 various hilarious yet categories that are real. It reiterates the ‘She for She’ concept.”
Some Period Awards categories
Period events are what the title suggests – a gathering where readers, influencers, visitors, feminine business owners, and medical specialists can network and discuss about topics associated with that point of this thirty days.
“This celebration is supposed become a safe and space that is educational discover and develop together.”
The Talk Pad, a 3-in-1 community composed of a weblog, conversation forum, and a Facebook team, is yet another effort to have women speaking and sharing female-related knowledge.
You can find countless discussion boards referring to females equality, feamales in technology or entrepreneurship, however in Asia we still shy far from freely speaing frankly about genuine females subjects like menstrual hygiene, psychological state, human body positivity, and intercourse & relationships.
“The Talk Pad is made with one idea in your mind – no topic is taboo for all of us.”
“We are encouraging ladies to talk about any and all sorts of things with respect to their wellbeing without having any qualms.”
Next Thing: Building A Tech Platform To Coach Girls All Over Asia
Kanika reveals that there’s much work to do for Fempeers into the coming months.
First up, releasing certain kits for women on-the-go, working experts, teenage girls, and even brand new mummies.
“The requirements of most of the ladies are distinctive from just just what our kits that are regular, and then we desire to appeal to their requirements too.”
Image Credit: Fempeers
Performing straight with businesses will also be in the offing.
We should make sure no girl latin women dating ever seems hindered by her duration. The FEMkit will provide her with every thing she will need a fantastic duration hence reducing the amount of medical leave that she’ll need to use.
Education can also be a huge section of fempeers’ objective, and you can find plans in position to visit polytechics and schools in Singapore (and in the end, around Asia) to teach girls on the durations, and exactly why they ought ton’t fear or be embarrassed about this.
Image Credit: Fempeers
Kanika additionally shared a snippet of phase 2 for Fempeers – the creation of an interactive platform on Facebook where females can ask any concerns and obtain responses straight away.
The working platform will soon be available 24/7, and thus ladies can immediately find noise advice (goodbye, webMD) for the worries that keep them up all night.
“This system has been constructed on AI, where queries that are current information are increasingly being collected and learnt from our current psychologists and gynaes.”
FInally, a product that is new utilizes Interactive Voice reaction System (IVRS) technology may also be launched in a bid in order to make menstrual hygiene consistent in rural areas.
Significantly more than another registration service, Fempeers is gearing it self up to commemorate womanhood, empower females with knowledge, while the encourage the nature of shared sharing and help.
We don’t learn about you, but I’m positively to the concept of assisting a other girl in need while satisfying my month-to-month need of menstrual services and products.
Interested? Get started on your own journey right here, or present someone to your Superwoman/Wonder Woman that is personal right right here!